Center Parcs: Enhancing Digital Services with AWS
Center Parcs UK and Ireland, a leading provider of family forest retreats, needed to upgrade its digital services strategy to improve online customer experiences while ensuring security and cost efficiency.
Challenge
Center Parcs faced challenges in delivering consistent, high-quality digital services for its website and mobile app. With fluctuating traffic during peak periods, the organisation needed a scalable solution that could handle variable demands without over-provisioning resources. Security was also a priority, given the sensitive nature of customer data.
Solution
Our team implemented a serverless AWS solution tailored to Center Parcs' needs. Key components included Amazon API Gateway for the website and AWS AppSync for the mobile app, ensuring optimal data transfer for each platform. By deploying Infrastructure as Code (IaC) using Terraform, we've enabled accurate and repeatable deployments across AWS environments. The solution addressed three critical areas: performance, scalability, and security.
Performance was enhanced through responsive, optimised services. Scalability was achieved by automatically adjusting resources to traffic levels, and security was embedded into every layer, including features like AWS Web Application Firewall and Lambda Authorizers.
Results
The serverless AWS solution delivered significant improvements. Security was strengthened with advanced AWS capabilities, ensuring customer data was protected. Cost efficiency was realised through resource usage-based pricing, eliminating idle costs. Sustainability was supported by dynamic scaling, reducing energy consumption. Observability was enhanced with CloudWatch, providing real-time metrics and alerts for comprehensive monitoring.
Impact
With our expertise, Center Parcs now offers secure, agile, and cost-effective digital services that scale effortlessly to meet customer demands. This transformation has strengthened its ability to deliver seamless online experiences while optimising operational efficiency and sustainability.